About Mel
Mel is a graphic designer with over a half a decade of design experience working for branding and packaging agencies in London. She enjoys working on projects that use design for positive change, particularly to better the environment.
She is excited to announce that she’s currently looking for a new creative role! If you have an opportunity and are on the lookout for a new designer, please do get in touch.
mel@melhartdesign.co.uk 07936439580
EXPERIENCESenior Designer
This Way Up Design, 2020-2023
After working for a year as a Middleweight Designer at This Way Up, I was promoted to Senior Designer where I became the lead designer for brands such as Nurishh, Nairn’s and Kericho.
The studio specialises in ‘designing for a healthier future,’ where I had the opportunity to work on brands that shared my values towards designing for positive change.
One of my key achievements here, was pitching the creative work to the CEO and senior global team for Nurishh, at the Bel Group, to win and secure future work. I also developed the designs for some incredible award-winning projects such as Potts’ cooking sauces. This is where we ditched the pouch to embrace the recyclability of the can with a bold and exciting design, securing a Bronze Pentaward and Gold FAB award.
Throughout my three years at Springetts, I progressed from a Design Intern, to a Junior Designer, through to a Middleweight Designer in 2019.
A key highlight here was the opportunity to work on the brand creation for Purely Organic Eggs, as it was the very first brand in the UK to hold the Carbon Neutral Partner logo. It was a pleasure to create a brand with strong environmental values at the core of the brand’s story.
At Springetts, I was involved in all aspects of the design process: from Strategy to Idea Generation, from Design Development to the Reviewing of Artwork for a multitude of global brands such as McVities, Kettle Chips, Rubicon and Maxibon.
Springetts, 2017-2020
Designer
B&B Studio
Springetts
Oakwood Agency
Biles Hendry
CAB Studios
Internships while a design student include:
Design Intern
SKILLS-
Proficient in Illustrator, Photoshop and Indesign with some basic training in creating animations using After Effects. My design experience has been a balance of both print and digital design, with a focus in print.
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I have had the pleasure of working with very talented designers and artworkers across the years. I have been inspired by the creativity of my colleagues and have begun to impart my own design direction when working with junior designers. I believe the design process as a true collaboration in order to achieve great results; building strong relationships with both colleagues and clients.
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I am a very organised designer, who continually thinks about the bigger picture. I handle multiple work-streams by prioritising jobs and working efficiently and effectively with others. I also like to keep design files neat and tidy to ensure files are handed over with ease, creating a positive work flow.
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I have a great work ethic, driven to achieve the outcome of a project to the best of my ability. I am committed to my role and carry out my work with a positive attitude, helping to keep morale high.
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I enjoy coming up with new and exciting ideas that meet and push the creative brief. I enjoy working on both brand creations and seeing how to evolve and modernise existing brands.
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I have experience with Packaging Design, Branding, Logo Creation, Web Design, Illustration, Typography, Print Production Process, Storyboarding for Video Creation & Art Direction for Photography Shoots.
EDUCATIONFirst Class
Falmouth University
2014-2017
BA(Hons) Graphic Design
Art & Design - A*
English Literature - A*
Psychology - A
A Levels
Graded A-A* including, English, Maths and Science
11 GCSEs
HOBBIESDrawing
In my spare time, I enjoy creating detailed drawings with biro or pencil. I like the challenge of capturing the finer details in order to create a realistic portrayal of the subject. My favourite subjects to draw are those found in nature such as flowers, plants and birds.
Running
I am a member of a running club, meeting three times a week to explore new running routes across the Cotswolds. I enjoy meeting new people with a shared interest of running and pushing myself to achieve new goals.
Walking
When I hang up the trainers, I swap them for walking boots and enjoy spending time outdoors at a slower pace. I love walking in nature particularly around forests and lakes and have been known to start hiking at 4:30am in order to catch the sunrise.
